On March 22, 2021 Biological Farming Association Elkana – Organic Farming & Rural Tourism Network in Georgia organized the Focus Group Discussion in Georgia in the form of an online workshop for discussing with the stakeholders the results from the feasibility study and the draft of the blueprint for the branding strategy developed under the AGREEN project. The participants were from various interested groups and learnt about the project concept and the aim of building a common brand for agricultural produce originating from the BSB and delivered in a climate-smart way.
Findings and suggestions regarding the main features of the future CSA brand were discussed with the participants and shared with the experts’ team working on the key project outputs.
